Photo of Jeroen behind his laptop while giving a presentation.

About The Next Lab

We’ll challenge you, surprise you, listen to you, make you laugh, always push you to go faster, and sometimes make you feel uncomfortable.

Who are we?

The Next Lab is a design thinking agency that helps organizations tackle complex social issues, also known as “wicked problems.”

Together, we strive to improve the world in a sustainable way, both now and in the future. We help organizations think and act differently, guide them through the process, and leverage the knowledge and expertise already present within the organization, so that the solutions are effective and widely supported.

How do we work? We draw on a wide range of design thinking methodologies, from short, one-day interventions to projects and programs lasting several months. We help teams work collaboratively and adopt a human-centered approach to develop sustainable solutions that truly work in practice.

Meaning

We do the things that matter. We consciously choose to tackle social challenges and want our work to make an impact—both today and in the future.

Adventure

We are curious and aren't afraid to explore new paths. We learn and grow by experimenting, traveling, and seeking out and embracing the unknown.

Friendship

We do it together. We laugh, help each other, offer support, and wish each other the best. In an atmosphere of trust and joy, we work toward something greater than ourselves.

Entrepreneurship

We take the initiative, are proactive, and focus on possibilities. We don’t just wait around—we take action to bring about positive change.

Team

The People Behind The Next Lab

Our team consists of professionals who are curious, ask probing questions, and drive change. We facilitate processes, bring different perspectives together, and help leaders and teams think and act differently.

 

A wide range of methodologies

We have a wide range of methodologies at our disposal. From design thinking tools—such as stakeholder mapping, empathy interviews, customer journeys, and prototyping—to facilitation techniques that strengthen collaboration and insight within teams.
We use co-creation and experimentation to bring ideas to life and, where appropriate, also draw on insights from sources such as Lencioni, Socratic dialogue, and the Enneagram. In this way, we connect the substantive with the human—resulting in development that works and lasts.

Complex issues call for new ways of working.

By researching, designing, and learning together, we can change systems step by step.

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